Arketype Nominated For Two Emmys

GREEN BAY, WI, September 29, 2006 — Arketype, Inc., a Green Bay advertising and design firm, received two Emmy^®nominations on Tuesday by the National Academy of Television Arts and Sciences, Chicago/Midwest chapter.

A 30-second television commercial created for fête received a nomination for Outstanding Achievement for Single Commercial Announcement or Campaign. Jim Rivett, Arketype’s creative director, served as executive producer, along with producers Shelly Young, DeGaull Vang, and Jason Davis. The spot aired locally and was judged by the San Francisco/Northern California Chapter.

Arketype garnered a second nomination for Outstanding Achievement for Individual Excellence in Non-News Graphics and Animation. The nomination recognizes achievements for various multimedia work produced by Arketype. The Emmy nod came from the St. Louis/Mid-America Chapter.

All nominations in 30-plus categories reflect work created in markets throughout Wisconsin, Minnesota, and Illinois, including the metro markets of Chicago and Minneapolis. Arketype is the only media entity in Green Bay to receive nominations this year.

Emmy winners will be announced at the 48^th Annual Chicago/Midwest Emmy Awards to be held Sunday, November 19, 2006. The Emmy nominated commercial for fête, as well as additional television campaigns produced by Arketype can be viewed at www.arketypeinc.com.

Founded in 1958, the Chicago/Midwest chapter is one of the largest and most senior local chapters in the country. All 2005-2006 Emmy nominations can be viewed at www.chicagoemmyonline.org.

Arketype, Inc., delivers strategic marketing advantages to leaders of consumer and business-to-business brands, creating impossible-to-ignore design and advertising solutions. The national award-winning firm, established in 1992 and based in Green Bay, provides clients with diverse capabilities, from annual report design and integrated ad campaigns, to Website development, video, film and multimedia production, and original textile design. Arketype is led by co-principals Paul Meinke and Jim Rivett. To learn more, visit www.arketypeinc.com.